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Parrot Analytics partners with Telefilm Canada 6 MAR 2024

Deals

Parrot Analytics partners with Telefilm Canada

This collaboration will provide Telefilm with Parrot Analytics’ industry-leading TV and Movie demand data and insights, empowering Telefilm to make data-driven decisions across movie concept funding, marketing strategies, and post-release distribution.
Parrot Analytics to work with ICEX Creative Industries division in new collaboration 9 JAN 2024

Deals

Parrot Analytics to work with ICEX Creative Industries division in new collaboration

ICEX Spain Trade & Investment announced a new agreement with Parrot Analytics to strengthen the production, sales and international positioning of Spanish companies in the global media and entertainment sector.
Are holiday movies becoming less family friendly? 19 DEC 2023

Content

Are holiday movies becoming less family friendly?

The vast majority of supply and demand for holiday movies is still for family friendly fare. However, cracks are appearing in this subgenre’s hold on the holiday movie space, new data from Parrot Analytics suggests.
Adult animation: a genre that keeps growing and outpacing supply 7 DEC 2023

Content

Adult animation: a genre that keeps growing and outpacing supply

Parrot Analytics has examined how significantly demand for the adult animation genre has grown with US consumers, and how much of that was driven by an increased volume of series.
Which OTT platform is delivering more hits with its original content? 14 SEP 2023

Content

Which OTT platform is delivering more hits with its original content?

So far in 2023, Apple TV+ stands out with both US and global audiences in terms of having the highest percentage of shows with demand greater than 2x the market average, according to the latest data from Parrot Analytics.